For all Realtors, obtaining leads is hugely time consuming and expensive. If you can obtain “high quality” leads it is better, but also more expensive and time consuming.
My research shows that a Realtor’s time and expense for lead generation will be cut in half (or more) after putting in an effective internet lead generation system.
What is less understood is that the internet also can provide you with the best possible lead follow-up system.
How many times have you seen a real estate sales person (or any sales person) spend huge amounts of time and money on leads, and then waste it all by not following up?
The good news is that when you implement a cutting edge internet marketing system to generate leads you can also at the same time put in a cutting edge lead follow-up system so the two systems work together well.
One rule of lead follow-up is to cut your losses early and spend your time with your best prospects.
That is, you need to identify right away those who will say “no” and get them out of your follow-up system. This can be hard because most of these people say “maybe” first, and lead you on to waste a lot of time.
With an internet follow-up system you don’t have this problem. You don’t have to waste time on “maybe” prospects. This is because the system is set up so the best prospects contact you.
When we put in internet follow-up systems we design them to run on auto-pilot, which saves time and money. Sending emails and online newsletters don’t cost you anything. They don’t take any time to send out because you will use one of our automated systems called Autoresponders.
Now you can see an added benefit of internet marketing to both generate leads and turn leads into paying customers with automatic follow-up.
Put in your automatic lead follow-up system and you may never waste time on a “maybe” prospect again.
Realtor Marketing - Implement the Perfect Lead Follow Up System Using Internet Marketing Methods
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