WWW video is now growing past the occasional novelty pleasures afforded by websites such as YouTube and Meta cafe. With most of the words users enjoying adequate speeds, and with speedy compressions able to provide seamless video that doesn’t jar the viewer video has become an essential element of web marketing.
In the early days of the internet fresh out of dos maverick entrepreneurs thinking about paper fashioned the look and feel of websites around traditional print media layouts. Much like the early days of TV followed its close cousin vaudeville. Without much choice every developer on the planet followed this magazine layout model. Revenue opportunities were fashioned that reflected the banner, tower and full pages of the print media with static content, and occasional animated gif. Certainly WWW has progressed beyond these early attempts.
Today the WWW is poking its head up and proclaiming ” I am a new form of media” separate and different tool altogether. Transforming the Web from a static medium into an interactive multimedia broadcast channel. Because no other form of communication conveys meaning with more impact than an audiovisual message, the incorporation of video elements into a communication can greatly increase the effectiveness of the message. Web based video content must play in real time to be effective. Video files play over the Internet in “real time” through the use of streaming media software. Companies that specialize in producing this art form such as fullermedia.com.au are worth a chat with as they understand this media with many years of knowledge.
Steaming video is defined by the connection speed to the Internet. Today producers of WWW marketing easily encode video content into the appropriate format to maximize the impact of the audiovisual message.
This form of marketing lends itself effectively to real-estate marketing – viewers are taken through a property without the bumpy fishbowl common to stitched together virtual tours. The experience is more like being introduced to the property by an agent and presented the property like an open home experience.
Developing relationships with broadcasters including television stations, web 2.0 and WebTV, and websites that broadcast or provide link to popup hosts is a key way to access your target reach.
Real Estate Video Tours - Fantastic Web 2.0 Solution
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